“ So why does Hulu exist at all? Hulu must have seemed like the “better option” for getting people to watch TV ads on their computers — better, perhaps, than the iTunes Music Store selling the same “content” piecemeal and getting price control over video as they have for music. Or, perhaps, than YouTube, selling and showing ads without the studios necessarily involved in any way. Let’s control ads on the Internet by putting them on our “content” through Hulu, an entertainment industry company, not a smelly nerd company.
February 19, 2009
